If your looking to sell stuff online and Shopify is cheap and easy.  Shopify.com offers all the tools that you need to setup an online store and manage it for a low cost every month.  Their plans start at $29 to $179 a month.  This includes hosting, custom domains, SSL, unlimited bandwidth and all the tools to build and manage your website.  It is simple to customize your online store to make it look anyway you want.  Lots of other companies that offer similar services claim they let you customize, but you always seem to run into limitations.  Shopify has no CSS or HTML limitations on what you can do to your webstore.  They offer a 30 day free trial to see how easy it is.  You can give it a try for free at Shopify Coupons.